When should I post?
It's important to know when to capture your audience's attention. Instagram's users are most active between 12pm to 1pm Monday to Friday.
Set the Scene
Create an engaging photo. Authenticity is key! Don't forget lots of natural light!
Captions, CAPTIONS!!
Your words matter. Make your caption engaging and authentic to your audience. Be sure to use #'s, tractable links and promo codes!
Check Your Post
Check over your work. Make sure you added all the necessary information, most importantly your promo code.
More In-depth...
We want our partners posts to feel authentic and approachable - with the overall goal of relaying to your follower that you loving using our product in your everyday life! Whether that be travelling the world, hanging out at home or working long days at your job.
STEP 1
When Should I Post?
Does the time of day really matter?? YES! It is super important to take into consideration the best times of the day to share your post, so you can capture the highest engagement. Our goal is to post when users are most active - Instagram's users are most active between 12pm and 1pm, Monday to Friday.
STEP 2
Set the Scene.
Here is where you can ensure engagement and interest from your followers. Making your image visually striking can instantly attract your followers to want to learn more. We believe every post should speak directly to your audience. It is extremely important to know your demographic so you can crate the perfect photo. Don't forget the lighting, try to use lots of natural light so your images really POP!
STEP 3
Captions, captions, CAPTIONS!
What time of day to post - check ✔. Created the perfect picture - check ✔. Now you need to create a caption. Captions are used to describe your post to your followers - they can factual, comedic, or playful! Below are some key terms for you to incorporate into your caption, in addition to your PROMO-CODE.
Posting a Photo VS. Story
Stories
Stories are much more interactive! Stories tend to get your audience more involved and you can really talk about why you love Alpha Sole Compression Socks. For example, you can explain why you love our socks over other socks out there (don't mention brand names)...well because they are SO easy to get on and off. The downside of stories is that unless you have pinned the story to your account it will expire after 24 hours. If you are finding that your commissions aren't coming in as fast as you would like this may be the reason - try a picture or refreshing your video!
Pictures
First, pictures never die! The reason we LOVE picture posts in addition to a story is because it will always be live on your Instagram feed. Having a static picture post really helps new followers organically find you, learn about Alpha Sole and how they can try out our product with a discount. It is super valuable to have picture posts, with your custom promo-code in the caption. Remember you can capture commission on all the conversions/sales you drive on our website.
We love seeing all the content our influencers create! Once you have created the 1 Instagram post that we require you can get creative with your stories to drive more sales and make yourself more commission! Have Fun. Be Creative. Be Authentic.
Making a Video?
Follow this easy guide:
1) Introduce the Alpha Sole product
2) Talk about why you need the Alpha Sole product and what problems it is solving for you
3) Talk about other ways you've tried to solve the problem that didn't work
4) Talk about why you love your Alpha Sole product and why it works better than other solutions
5) Recommend Alpha Sole to anyone with the same problem
Again, don't forget lots of natural light to give your video a polished professional look!
Videos allow followers an in depth look at your Alpha Sole product, and what it has done for you in your life. Like the old saying goes, "If a picture is worth a thousand words, then a video is worth a million!"
